PURE
No fuss, just function – for our Pure 3-layer GORE-TEX shell we focused on the essentials for great days on snow.
SKI
Jack of all trades, master of none, is a saying that also holds true for skiwear.
WE ARE ELEVENATE
Some 6,000 ski days and 20 years in the Alps had shaped us. We had seen waist deep powder, free skiing competitions, big lines, coulouirs and IFMGA mountain guide exams.
MOTION
Lightweight synthetic down gear for all kinds of outings, all year round. A versatile garment that works both as a standalone jacket and as a mid-layer on colder days.
OUTDOOR
We simply call it outdoor because the garments are technical and used for a range of different activities.
PRODUCT CARE
The easiest way to reduce the environmental impact of a garment is to prolong its life and, although we create very durable products, it is important to care for them correctly.
BIKE
Living in the mountains obviously affects what everyday biking entails, as well as how we look at bikewear.