“Cotton kills.”
We’ve all heard it. And it’s true—for regular cotton. But Etaproof isn’t
regular. This is a technical fabric with decades of field-proven performance.
Built for protection, breathability and real use. Not marketing fluff.
The Etaproof
jacket is our answer to the in-between: not full-on storm shell, not lifestyle
fluff. It’s made from a densely woven cotton that reacts to weather, breathes
like nothing else, and ages beautifully with wear.
The old rule
about cotton has its place. Most cotton holds water, dries slow, and gets cold
fast. But Etaproof is the exception—because it’s engineered to perform.
Originally
developed as Ventile for WWII pilots, Etaproof uses ultra-long cotton fibers,
tightly woven into a fabric so dense it blocks wind and sheds water without
synthetic coatings. When it gets damp, the fibers swell, sealing the weave and
increasing weather resistance. It’s a natural response to moisture—without
membranes, laminates or plastic layers.
So yes, it’s
cotton. But it acts more like a softshell or windproof shell—with added
breathability and next-level comfort.
This is a
technical jacket, built for action. Articulated sleeves for full range of
motion. Relaxed fit that layers easily. Long front zip and side access for
venting and versatility. A storm hood that actually protects when the wind
howls.
We don’t pretend
this is a jacket for all conditions. But it is the right one for a lot
more days than you’d expect. It’s perfect for:
Skip it in
pouring rain or back-to-back storm days with wet snow. But for most of the
year—when breathability trumps waterproofing—Etaproof wins.
This isn’t about
chasing specs. It’s about building gear you’ll actually want to wear. Etaproof
gives you function without compromise. A jacket that works with you, not
against you. One that doesn’t trap sweat or flap in the wind. One that gets
better the more you use it.
And yes—it's
cotton. But not the kind you need to fear. The kind you’ll learn to trust.
If that sounds like your kind of layer, check
out our jackets for women
and men.
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